# Contractor Storm Mobile Gallery Caption Map

Use this worksheet when approved storm photos exist but mobile visitors still cannot tell what happened, where it happened, or why they should tap the CTA.

## Mobile gallery order fields

| Slot | Purpose | Caption needs | Source fields |
| --- | --- | --- | --- |
| Photo 1 | Urgency + local proof | Service, city/service area, response context | source, primary_source, trade, service, city |
| Photo 2 | Repair detail or cleanup proof | What was fixed, why it matters, permission status | photo owner, caption_angle, permission_status |
| Photo 3 | Quote confidence | Finished work, crew context, next step | CTA route, thank-you route, proof owner |
| CTA-adjacent proof | Reduce hesitation beside submit | One specific buyer doubt answered | mobile_gallery_order, buyer doubt |
| Service-area page proof | Support local relevance | City-safe caption without private address | service-area, job type, primary_source |

## Source-preserved route checklist

- Use `primary_source=storm_mobile_gallery_caption_map`.
- Preserve mobile_gallery_order, caption_angle, CTA route, city, trade, service, permission status, proof owner, and thank-you route.
- Route Webzaz-fit website fixes only when the issue is mobile gallery order, photo caption clarity, CTA-adjacent proof, service-area landing-page proof, or storm landing-page conversion.
- Keep LocalKit/profile routing, reviews, referrals, CRM, dispatch, scheduling, AI answering, estimate follow-up, no-show controls, and insurance claim handling separate.
- Avoid insurance approval language, claim promises, timeline promises, outcome promises, and exact Webzaz pricing.

## Caption formula

`[Service] + [city/service-area context] + [proof type] + [buyer doubt answered] + [safe next step]`

Example: “Emergency roof tarp in North Austin after wind damage. Shows same-day response and cleanup before the homeowner requested repair documentation.”

## Webzaz-fit website fixes

- Reorder mobile galleries so the strongest proof is visible before scroll fatigue.
- Rewrite vague captions into city/service/proof captions.
- Add one approved proof photo beside the quote, callback, inspection, or storm documentation CTA.
- Add service-area landing-page proof without exposing private addresses.
- Add thank-you page proof that explains the next step after submit.


## Post-launch QA notes

- Internal linking QA confirms this map is reachable from the homepage, footer, Start Here, resource hubs, storm proof, website, local SEO, reputation, trade, related download, no-results, thank-you, and contextual article paths.
- Human keyword QA keeps the asset focused on contractor storm mobile gallery caption map, storm photo captions, mobile storm photo gallery, CTA-adjacent proof, service-area landing page photos, and source-preserved mobile proof routes.
- Funnel QA keeps Webzaz-fit mobile gallery order, caption clarity, CTA-adjacent proof, and service-area landing-page proof separate from review asks, referral workflows, LocalKit/profile routing, CRM, dispatch, scheduling, AI answering, estimate follow-up, no-show, and insurance claim handling.
